Google Analytics (The Basics) for Small Business Owners

Learn How To Monitor Who’s Looking At What

Google Analytics is a powerful free service offered by Google that generates detailed statistics about the visitors to your website and can provide you with rich insights into your site traffic.

This workshop is suitable for people, with little or no knowledge of Google Analytics. It will help you to understand and improve the return on investment from your website. It is primarily aimed at small businesses, community groups and non-profit organisations.

What will you learn about:

  • Google Analytics Implementation
  • The Google Analytics Interface
  • Visits, Pageviews and Bounce Rates
  • Traffic Sources
  • Referring Sites
  • Keywords

 

ACN